Communication. This is what I do
Silvia Macchetto is an international PR and communication strategy consultant, with more than 15 years experience in communicating her clients’ visions.
Silvia is a highly experienced professional with a proven and successful track record in developing and delivering communication strategies within the arts, cinema, design, literature and luxury sector.
She has a global and local understanding of the cultural landscapes and dynamics and a deep knowledge of the various arenas in which she works which in turn make her passionate about each project she undertakes. Silvia has an undergraduate degree in law, but a job at the Italian Institute of Culture in Sydney in 2002 turned a passion for the arts into a profession. She has been serving as the official Press Office and Communication Consultant for art fairs, museums, foundations, galleries, film production companies ever since.
The relationships she forges with her clients are long-lasting. Throughout the years she has also developed a worldwide network of international connections and collaborators; helped by the ease and speed of communication these days is able to bring this network to bare for the benefit of her beloved customers.
Silvia works tirelessly, with patience and creativity and is grateful and fully dedicated to all the artists, creatives and corporations she works with.
Pr & Communications
- Press Office
- PR campaign
- worldwide promotion of exhibitions and cultural events
- longstanding relation with leading figures in the Arts and cultural world
- celebrity PR
Strategic consulting
- strategic communication for national and international clients
- marketing and image strategy
- tailored solutions
- consultancy and management of CSR projects
Network
- media partnership
- fundrasing and sponsorship
- collaborations with talents: graphic and web designers, publishers, photographers
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On March 2018 Lodovica Busiri Vici and Benedetta Spalletti, opened Vistamarestudio, a gallery space in Milano.
Located between Porta Venezia and Piazza Repubblica, it’s a space for experimenting without boundaries, that wants to raise a critical dialogue thanks to the collaboration with galleries and institutions. The program focuses on projects specifically conceived by Italian and international artists, beyond a classification of generations, whose purpose is to challenge and at the same time question the viewer. A place where artists can express ideas and projects conceived for the space, that will continue and complete the program started by Vistamare in Pescara, opened by Benedetta Spalletti in 2001.
ODE TO RAVELLO is a project by Silvia Macchetto, promoted by Palazzo Avino – a five-star deluxe hotel on Italy’s famed Amalfi Coast – that aims to create a dialogue between contemporary art and music. In the first edition of ODE TO RAVELLO, the American composer and artist Charlemagne Palestine, presented “””Strummingsssss per i Misteriiiii dell’Infinito”””, a sound work for the piano he has conceived for the thousand year-old church of San Giovanni del Toro in Ravello.
Charlemagne Palestine has been the first artist invited to take part in the first edition of ODE TO RAVELLO, selected by a Committee made up of Fabio Agovino, collector; Mariella Avino, Managing Director of Palazzo Avino; Cloe Perrone, curator; Laura Valente, president of the Fondazione Donnaregina and of the Madre Museum in Naples, and Andrea Viliani, artistic director of the Madre Museum in Naples.
Silvia Macchetto
Via Niccolini 10 – 20154 Milano, Italy
Tel +39 338 34 29 581